Any citizen answers in their own language, from any phone, in one free call. We turn thousands of those calls into a clear read on what a population actually wants — in days, not months.
Request a read →The gap
Radio reaches households the internet does not. In the markets we work in, the majority listens to radio and carries a basic phone — and is missing from almost every survey, panel and online consultation that shapes decisions on their behalf.
A credible constituency or district survey runs to weeks of fieldwork and a budget to match. By the time it lands, the moment has passed.
Phone panels and social listening capture the urban and the online. The wards, estates and villages that carry the numbers go unheard.
Rally crowds and WhatsApp groups mislead. Real priorities sit quiet in households nobody has asked.
How it works
One broadcast question, answered by thousands of people in their own words.
A question goes out on partner radio. Callers press a digit, then speak for thirty seconds. No smartphone, no data bundle, no app, and no reading or writing required.
Every reply is transcribed, translated and clustered into themes — each one linked back to the answer that caller gave, so you see not just what people chose but why.
One page in plain language: what people said, how common each theme is, representative quotes, anonymised. Delivered in days.
Track record
Who it's for
A ward-level read on what people actually want, in their own words — so priorities and spending follow evidence rather than assumption. Delivered as Kiboko Insights.
Needs assessment, baselines and course-correction from the households a conventional study would take months and a budget to reach.
Consumer and citizen insight from low-connectivity regions, with the language coverage and reach to make the sample mean something.
Get started
Tell us the population you need to understand. We'll come back with what a first wave would cover, what it costs, and how quickly it can run.